Juliannah Richmond is a modern entrepreneur, wife and mother that has navigated the sometimes rigorous life of being an NBA spouse for almost 20 years...and doing it with style and grace. This psychology graduate from San Francisco State University has her current sights set on broader success partnering with Yvonne E. White, founder of The Yvonne E. White Collection (YEWC).

Impetus
Juli’s current professional endeavors have been greatly influenced by the timing of her youngest son going into middle school next year. With him not being in elementary anymore, she says that she now has, “more time to do me.” She freely shares that, “I’m very proud of my three boys growing up and becoming such gentleman. Seeing the smiles on my family’s faces gives me the positive reinforcement that I can accomplish anything ... and I look forward to doing just that.”  Juli comes to the world of custom furnishings from a fresh vantage point that infuses how classic families can enjoy upscale quality in their daily lives. 

In fact, Juli assisted the builders of her own home with decorating spec homes. They were so impressed with her vibe and natural style choices, she was asked to join them as the on-site creative consultant for the interiors of other spec homes.

Transformation
The words of Maya Angelo, Bill Gates and Barack Obama have guided Juli’s life decisions to be progressive in her approach to relationships and her creativity—passionate, positive, encouraging and loyal.  Her personal environment has been filled with family needs. Now, Juli is expanding her personal brand to include a universe of rich textures, unique hues, world class craftsmanship and eclectic compositions that invite owners and guests to relax and enjoy their newly styled space.

Juli and Yvonne have merged their love of beauty, creativity and quality to formulate the next wave of hotness in custom furniture... JEXY™...the galvanization of ECO SEXY™ LIVING.  Currently sought after for interior design executions in her own right, Juli specializes in styling high-end living spaces and adding her special panache to the mix.  Juli strives to define the beauty of each space as she has built a wonderful environment for her family—with bold love, authentic connections and comfortable vibes.

Facing the realities of modern womanhood, Juli commands her emerging professional schedule with vigor. She expresses her love of life itself through creating distinctive indoor/outdoor living spaces, replete with outsized day beds, accessories and amazingly signature scented custom candles, all from the from YEWC.  She relishes each opportunity to dress an interior, from the master suite to the guest washroom to the pool house; each receives her gorgeous articulation of JEXY™ flavor.

Transcendence
These days Juli’s time is balanced between her family and her keen desire to contribute to the success of JEXY™, the new home of The Yvonne E. White Collection. She says, “YEWC is already fabulous.  It’s refreshing to see that much talent in one human being.  My role is to integrate my creative calling in ways that furthers the expansion of the YEWC brand into the realm of ECO SEXY™ LIVING.

Juli says, “Yvonne and I are destined to personify strong, smart, capable human beings with integrity and dignity.   I can already see that my professional family is expansive and expecting high levels of innovation, inspiration and ingenuity from us both.  These same attributes will permeate each item we discover in our travels, create together and share with the world online and in our showroom.